At the end of this year, and early next year, we will see the first signs of how the medium that we call mixed reality (augmented and virtual reality) will take its rightful place in entertainment with books, radio, TV, streaming, movie theaters and gaming. The popularity of escape rooms,
VRLA Mixed Reality Easter Egg HuntAn unlikely project that became the highlight of VRLA 2017 IntroObjectiveOur objective was to create a mass-scale mixed reality Easter egg hunt using the HoloLens. InceptionVRLA co-founder, John Root, originally pitched the idea to Microsoft. Microsoft then reached out to AfterNow, Microsoft's HoloLens agency partners,
The first largest out of home augmented reality experience
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